F1

Formula 1, Marc Gen¨¦ diventa il testimonial di Abarth

L¡¯ex pilota spagnolo, ora commentatore della Formula 1, ¨¨ diventato testimonial del marchio dello Scorpione

Manuele Cecconi

Marc Gen¨¦, 49 anni, ¨¨ il nuovo testimonial del marchio Abarth

Nuovo ruolo per Marc Gen¨¦, l¡¯ex pilota che da ormai molti anni ¨¨ protagonista delle telecronache di Sky Sport assieme a Carlo Vanzini, l¡¯altra voce della F1. Lo spagnolo, 49 anni il prossimo 29 marzo, ¨¨ infatti appena diventato testimonial di Abarth, lo storico brand che rappresenta, di fatto, una sorta di costola sportiva di casa Fiat.?

Lo spagnolo ha ricoperto il ruolo di collaudatore Ferrari F1 dal 2005 a 2010

LO SCORPIONE D¨¤ LA SCOSSA

¡ª ?

L¡¯annuncio ¨¨ stato diramato in concomitanza con il lancio della nuova Abarth 500e, la versione pepata della piccola elettrica torinese che mette sul piatto una potenza massima di 154 cv e un¡¯accelerazione da 0 a 100 km/h in appena 7 secondi. Disponibile in soli 1949, numero che richiama l¡¯anno di fondazione del marchio dello Scorpione, la Abarth 500e ha un prezzo di 43.000 euro, con le prime consegne previste a partire da giugno (qui l¡¯articolo completo di Gazzetta Motori). Gen¨¦, che dal 2005 al 2010 ¨¨ stato collaudatore per la Ferrari in Formula 1, ha esordito nella massima serie nel lontano 1999, al volante di una Minardi. Abbandonata la scuderia faentina a fine 2000, il driver catalano si accas¨° cos¨¬ alla Williams, ricoprendo il ruolo di tester dal 2001 al 2004. In questa veste, prima approdare alla Scuderia di Maranello, disput¨° anche tre gare iridate, ottenendo come miglior risultato un 5¡ã posto al Gran Premio d¡¯Italia del 2003 (in sostituzione di Ralph Schumacher). A partire dal 2007 si dedic¨° all¡¯Endurance, ottenendo una vittoria alla 24 ore di Le Mans 2009 e un successo alla 12 ore di Sebring 2010, entrambi al volante della Peugeot 908 HDi FAP.

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