mercato

Toyota supera Volkswagen ed ¨¨ primo costruttore di auto al mondo

Grazie ai 9,53 milioni di veicoli venduti nel 2020, la Casa giapponese sorpassa il gruppo Volkswagen, tornando cos¨¬ ad essere il primo costruttore mondiale per vendite (primato che mancava dal 2015)

Emiliano Ragoni

Un¡¯immagine che ritrae la nuova Toyota Yaris

Toyota torna sul tetto del mondo. Il costruttore giapponese, nonostante la contingenza dovuta al Covid-19 che ha comportato una contrazione delle vendite dell¡¯11%, ha raggiunto quota 9,53 milioni di veicoli (nei dati sono incluse le controllate Daihatsu e Hino) commercializzati, superando i 9,31 milioni del gruppo Volkswagen, che ha sub¨¬to una contrazione del 15%. Terzo posto per l¡¯alleanza Renault-Nissan-Mitsubishi, con quota 7,8 milioni (in calo del 23,2%).

Un¡¯eterna rivalit¨¤

¡ª ?

Quella tra la Toyota e il gruppo Volkswagen ¨¨ una sfida che dura da diversi anni. Nel 2013, superando la General Motors, Toyota ¨¨ diventata la prima casa costruttrice al mondo. L'ultima volta che i giapponesi avevano guidato la classifica del settore auto era stato il 2015. Per quanto riguarda le performance economiche, nonostante la pandemia il gruppo Volkswagen ha dichiarato un guadagno di 12 milioni di dollari. Segno evidente che il rinnovato portafoglio prodotto, che ormai annovera diversi modelli elettrici, frutto di ingenti investimenti, sta riscontrando un sempre maggiore apprezzamento nel pubblico. La Toyota non ha ancora diffuso i risultati finanziari completi del 2020.

Le due auto pi¨´ vendute al mondo sono di casa Toyota

Bene in Cina

¡ª ?

A tenere a galla la Toyota sono state le vendite in Cina, in rialzo del 10% annuale. La Cina ¨¨ stata poi l¡¯unica tra le maggiori economie al mondo a chiudere il 2020 con un forte recupero della domanda automobilistica.
Il costruttore giapponese detiene la leadership anche nella lista delle vetture pi¨´ vendute al mondo. Al primo posto troviamo infatti la Toyota Corolla, con 1.134.262 consegne nel 2020 (in calo dell'8,8% rispetto al 2019), e il Suv RAV4 con 971.516 esemplari, che invece ha registrato una crescita dell¡¯1,9%.

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